You’ve circled the dates and booked your flight. Packed the essentials. But before you hit the floors of Vegas Market, February 17–19, let’s make sure you’re truly ready strategically and mentally.
This isn’t just a shopping trip. It’s a game-changer for your boutique.
ALR is showing up BIG this year, and we’re bringing a powerhouse with us: Kendra from Etta and East, who’s leading a super special training with the HUB. This is the kind of insight you don’t find in a showroom or catalog; it’s from someone who's walked the walk and scaled fast.
If you're new to Etta and East, here's the deal: launched in 2020, the brand exploded in the boutique industry with its bold, in-demand clothing and accessories. Today, Kendra’s also running BELJOY, delivering joy-filled, intentional jewelry collections across retail and wholesale. She's the real deal, and her presence at the market? A total draw!
Steps to Prep for Vegas Market and Make It Count
Step One: Walk In With a Strategy, Not Just a Tote Bag
Vegas Market is full of sparkle, but if you’re not careful, you’ll get swept up in the chaos and overspend on items your customers don’t actually need. Real success starts before you even walk through the door.
Spend time reviewing your store’s performance. What’s moving? What’s collecting dust? What do you need next season? Build a buying plan rooted in real data, not just trends.
Step Two: Map Your Market Moves
Vegas Market is massive. If you don’t plan, you’ll waste time and energy just trying to stay oriented. Book appointments with key vendors in advance, print or download a market map, and block off time to explore new booths that align with your brand.
Schedule breaks to reflect on what you’ve seen and stay aligned with your original plan. Your goal is purposeful discovery, not panic buying.
Step Three: Join the HUB Training with ALR x Etta and East
This is your can't-miss moment of the market. Kendra from Etta and East will be leading a powerful boutique-focused training session in partnership with ALR at the HUB. She’s scaled multiple businesses, built a loyal following, and knows what drives retail growth in 2026.
Get ready for actionable insights, community connection, and high-level strategy you can immediately apply when you hit the buying floor.
Step Four: Done Shopping? Let ALR Handle the Heavy Lifting
Back from market with vendor bags, purchase orders, and a head full of ideas? Amazing. But now it’s time for the backend work, unless you let ALR do it for you.
Our Inventory Data Entry Service is designed to make your post-market life easier. We’ll enter SKUs, organize vendor info, upload data into your POS, and keep things clean, consistent, and ready to sell!
We’ll See You in Vegas Prepped, Poised, and Ready to Grow!
Market success doesn’t come from showing up. It comes from showing up ready. The retailers who prepare, plan, and stay focused are the ones who leave with powerful results and products that perform.
Join us at the HUB with Kendra from Etta and East for a super special training, and let’s make this your most intentional and successful market yet.